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arena.pl

arena.pl

BRAND

A new player on the eCommerce market. A modern shopping platform offering unique sales support tools. A dynamically developing brand of vice-leader on the Polish market.

 

PROJECT

A visual identity system based on the shape of the letter 'e', bringing to mind the viewfinder or an autofocus. A brand that gives a sense of stability and speed of transactions. Arena.pl is a place where you can quickly and accurately make online purchases, without unnecessary browsing and wasting time. The signet is divided into three parts, it suggests maximum simplicity of the purchasing process: find / buy / pay.
 
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